Iconic saltwater brand Fin-Nor may be a new player in the world of fishing sunglasses, but they are fully committing to this new area of their business. The company has just announced their debut line comprising 20 different styles of sunglasses are now available in 25 retail locations in Florida. For Fin-Nor, it was only natural to start retail sales in one of the most popular saltwater fishing locations in the United States.
"We're thrilled to integrate our sunglasses into one of the biggest fishing markets in the U.S.," Fin-Nor Director of Sales' Brandon Wollard said in a press release. "Fishing isn't just a hobby down in Florida, it's a lifestyle. Our sunglasses are designed to match those long days out on the water for anglers who depend on quality eyewear to catch more fish."
The 25 locations give anglers the chance to get an up-close look at Fin-Nor's new line. The 25 locations include:
- Aqua East Surf Shop in Neptune Beach
- Strike Zone Fishing in Jacksonville and Melbourne
- Deep Six Dive Shop in Vero Beach and Stuart
- Salty Dog Surf Shop in Ormond Beach
- Captain Harry's and Crook & Crook in Miami
- Lake and Trail in Okeechobee
- Outcast Bait and Tackle in Pensacola
- Sunglass World in Tallahassee, Destin, Pensacola, Panama City, Panama City Beach, Lutz, and Daytona Beach
Fin-Nor's new line includes two lens colors, three mirror options, and two types of lenses, plastic, and glass. They also incorporate what Fin-Nor calls "Lateral Line" technology. It's meant to protect from the sun while simultaneously penetrating the depths to help anglers spot fish easier. The lenses are also polarized with coatings to help protect against scratches. Retail prices vary between $159 to $279 depending on the lens type and style. We got the chance to test out the "Backdown" sunglasses during a fishing trip to Costa Rica. See our review to learn more about what we thought of them.
For more information on Fin-Nor's full line of new fishing sunglasses, be sure to visit the Fin-Nor website. See their Dealer Locator page for a map of locations their sunglasses are available outside Florida.
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