Outdoor apparel and gear maker Moosejaw is teaming up with behemoth goods retailer Walmart, bringing the Moosejaw More Collection to consumers. The men's and women's line takes a mindful approach to performance outerwear using 100% recycled polyester and combines it with over 30 years of experience making apparel. The result is comfortable and warm products consumers can feel good in and about.
"The Moosejaw More Outerwear Collection is engineered to be some of the most affordable performance outerwear out there while also being responsibly made," said Eoin Comerford, CEO of Moosejaw, in a press release. "Moosejaw is able to price these products affordably thanks to Walmart's scale, sourcing capabilities, and 'Everyday Low Pricing' (EDLP) philosophy. This collection brings performance outerwear to a whole new set of consumers, where they no longer have to choose between sustainability, performance, or price."
Prices range from $60 to $134, and pieces come in a full range of sizes, inclusive of all body types. The women's line includes six pieces ranging from XS-3XL and includes the Cozy Down Insulator vest and the Cozy Down Insulator Jacket. Both items come in anchor, black, cerulean, and flamingo. The line also features the $124 Hooded Parka, which is fur lined and comes in two colors, black and midnight. The Hooded Jacket comes in snow, midnight, and black and is $110, while the Hooded Mid-length Down Jacket is only $90 and comes in midnight, cerulean, flamingo, and black. The line also offers a pair of ski and snow pants that comes in regular size 2-18 and 2-18 short.
Similarly, the men's collection includes six pieces, including the $70 Insulator vest, an $85 Insulator Jacket, and a $70 Hooded Softshell Jacket. The men's collection also has a Hooded Down Parka for $134, along with insulated ski and snow pants for $85. The men's line ranges from size S-3XL. Jackets also come in tall sizing, and pants are available in longs for sizes M-2XL.
"Giving more people access to the outdoors is essential, and it will not happen without creating products and programs that are more inclusive for a variety of customers," said Kelli Patterson, VP of Marketing at Moosejaw, in a press release. "This new initiative provides an inclusive range of sizing with pricing to match."
The collection will be available for purchase from 150 Walmart stores and Walmart.com and will be carried at Moosejaw.com and in all of Moosejaw's brick-and-mortar stores.
