Mountain Dew and Gerald Swindle Want to Help You "Claim the Outdoors"

What could be better after months of staying inside than truly capturing the essence of America's great outdoors?

Mountain Dew has announced a rather impressive giveaway fit for outdoorsmen and women, and we got to speak with one of the contest's main spokesmen to get the inside scoop.

It's a challenge for fans to "Claim the Outdoors" and Mountain Dew is getting help from one of professional fishing's biggest names, Gerald Swindle. We heard the details from Swindle, who is sharing info on how Mountain Dew fans can enter and what they can win.

Fans who participate in the challenge will have the chance to procure some pretty incredible prizes, including perhaps the most talked about automobile in the world right now, the brand new 2021 Ford Bronco, presented by country music duo LOCASH.

However, the other prizes aren't exactly ho-hum, either. Participants will have a chance to win a fishing excursion with Swindle, tickets to a race with NASCAR driver Chase Elliot, a Grand Canyon hike for two, various outdoor gear and plenty more.

By scanning the QR code or entering online at DewClaimtheOutdoors.com, and then going on social media and share a picture or video of how you #ClaimtheOutdoors, you'll be automatically entered.

The timing, as they say, couldn't be better.

During a summer of mostly indoor activities, people all over the country have been yearning for the outdoor experiences they traditionally love so much. Mountain Dew surveyed their consumers and found fans traditionally spent their time with motorsports, hiking, fishing, and biking, so to celebrate fans interests and give them the opportunity to safely enjoy their favorite activities, "Claim the Outdoors" was born. With outdoor time more meaningful than ever, Mountain Dew is ready to celebrate all outdoor activities.

"DEW fans are known for their energy and passion for the outdoors, which is why we wanted to bring this program to life," said Chauncey Hamlett, Vice President and Chief Marketing Officer for PepsiCo Beverages North America (South Division). "By creating incredible prizing based on our consumer habits, we're getting right to their passion points to celebrate a fun, exciting and safe way to return to the outdoor experiences we value most."

Prizes include:

  • Grand Prize: 2021 Ford Bronco Big Bend 2 Door, courtesy of Preston Automotive Group, with a year's worth of Dew presented by #1 country duo LOCASH
  • First Prize: 4 Day, 3 Night Guided Grand Canyon Hike for Two
  • Second Prize: Tickets to a race with race car driver Chase Elliott
  • Third Prize: One on One Fishing experience with Bassmaster Gerald Swindle
  • Additional Prizes: Outdoor gear including mountain bikes; fishing rods, and more

Visit DewClaimTheOutdoors.com for additional details and full rules for entry.

NEXT: CAMPING BODY WIPES WILL KEEP YOU FRESH DURING YOUR HIKING TOUR